- Sun Dec 25, 2022 11:50 pm
When Porsche debuted the Cayenne 20yrs ago everybody laughed, but no one laughed harder than the "hard-core true sports car companies" who vowed never to sink so low with embarrassment and sell their souls to the devil by watering down their brand. Porsche was "signing their enthusiast death wish."
Fast forward to 2022 and Alfa Romeo, Ferrari, Jaguar, Lamborghini, Bentley, and everybody else under the moon is now building an SUV. We will see the same paradigm with the Panamera before its over. Porsche gets dumped on for a few reasons -- some of them wholly earned -- but they have almost always been on the front of the trend curve leading the way whether its models or technologies. The car business is a tough place to make a living. Its far more competitive globally and thinner margins than the old hand-built days. Porsche still has a thick margin but much of that is the deviated stitching and headlight system cleaner covers in exterior color whore dog crowd.
One could make a case that the 986 Boxster and Cayenne saved the company and allows them to keep building the 911 which sells far worse than the Cayenne, Macan, Panamera, and Taycan.
Of course, why do I give a shit. Porsche wouldn't sell me a GT product if I walked in with a steel suitcase full of federal reserves -- one of those reasons that alienates them from their own damn flock. Imagine any other business -- IBM, Coca Cola, Procter and Gamble -- insisting not to sell you a product they could simply make more of just because they dont want to and in spite of it making them even more filthy rich.
We all knows what going on. The dealers sell GT products to the whales at MSRP, the whales agree to park it in the mausoleum for 3 months and put less than 500 miles on it, and then sell it back to the dealer for a $50K premium. The dealer will then sell it for a $100K premium. Its racketeering.
“I tell you what, I don’t know about you, but I’m going to go to bed."
Joseph R. Biden, 46th President of the United States